Wed, 18 Jan 2012 23:00:03 -0800WeeblyTue, 12 Jul 2011 07:52:17 -0800http://www.blogon.info/1/post/2011/07/can-facebook-and-google-coexist.htmlLike oil and water or like peanut butter and jelly? Google+, the search giant’s new social network, has everyone in the tech industry speculating about whether it’s "the Facebook Killer." The death of MySpace seems to prove that people have room in their lives for only one social network, one profile page. After all, how many different places do you need to announce your favorite TV shows? How many different places do you need to share your witty thoughts?

On the other hand, Twitter proved that "social" can come in different forms--and 140 characters is more appropriate for some witty thoughts than for others. Twitter also allows users to link certain posts to their Facebook page if they wish, meaning that if the social networks could restrain themselves from treating social networking as a zero-sum game, everyone might win.

Of course, Google and Facebook haven't played nice lately, and they probably won't now. Google has tried to index public Facebook pages for its searches, inciting the ire of Facebook, which earlier this year hired a PR company to pitch Google-negative stories to the press. And Facebook's recent partnering with Skype to compete with Google+’s Hangouts suggests that each Internet giant has the other in its crosshairs.

Theory 1: They Can Coexist Independently Though all-out war between the two companies seems imminent (if it hasn't already begun), Google’s executive chairman (and former CEO as of this April) Eric Schmidt thinks that there’s more than enough room for the two companies to exist independently. According to a July 7 Reuter’s article, Schmidt said that Google+ will succeed just as Facebook and Twitter have because demand for entry into Google+ is high, and because Hangouts--Google’s multiperson video chat feature--is very popular with younger users.

The response is a familiar one from Schmidt, who told 60 Minutes back in 2005 that Google believed it could coexist with Microsoft’s relatively new Bing search client. Because of Google’s size and search accuracy, the company never seems to break a sweat in public, insisting that identical services can exist in tandem. But that talk might just be a PR ploy: Google and Microsoft do compete head-to-head for search advertising dollars, just as Facebook and Google+ will in the social network arena. In June, the Federal Trade Commission launched an antitrust probe into Google’s dealings, concerned that the company may exercise too much control over what we see on the Web.

Despite their face-off, both Google and Facebook have massive user bases (and a massive potential user base in the case of Google+) so it’s entirely likely that the two can and will coexist. Smaller companies such as LiveChat, which builds software for companies to offer customer service through video chat, are expecting both social networks to succeed and thrive, and are strategizing accordingly. Mariusz Cieply, the CEO of LiveChat, says that his company hopes to offer its services through both Facebook and Google+ in the near future, so that companies can, for example, provide post-sales tech support through video over Facebook or Google Hangouts. “It will be great to have both Facebook and Google Plus,“ Cieply says. “We will start with Facebook first, but we see a huge opportunity with Google Hangouts.”

The idea that Google+ and Facebook can offer people different types of social media and therefore coexist without endless hostilities isn’t crazy. People have created channels on YouTube, profiles on Twitter, AIM screen names, Flikr albums, and Tumblr pages. Surely there’s room for one more?


Theory 2: They Can Coexist Only If They’re Willing to Work Together Many industry experts believe that the ability of Google+ and Facebook to coexist will depend on how well the two companies connect with one another. Jason Shellen, head of AIM products at AOL, sees the Google+ vs. Facebook battle as a familiar story--after all, AIM coexisted with MSN messenger, and now is trying to reinvent itself to compete with Facebook chat and Gchat (the Google Mail chat client) by allowing users to set up video chats without any login or account beyond an AOL-generated URL, and AIM hopes that that URL will be shared and embedded on Facebook and Google+ walls.

“We’ve made it so you can go to Gchat and add an AIM buddy,” Shellen says of AIM’s coexistence strategy. “We federate and talk together; sometimes this false walled-garden thing doesn’t need to be that difficult.” Certainly that worked for Twitter, whose hashtags and 140-character tweets can be linked to just about every other social media hub, from Facebook to YouTube channels.

In this respect, however, Google+ is at a disadvantage. In the same recent Reuters article mentioned earlier, Google’s Schmidt admitted that talks with Facebook to allow importation of friends from Facebook to Google ended in an impasse, and talks with Twitter to integrate that service also broke down. That leaves Google+ a little less convenient for people who like to link their profiles together.

But the other loser in Google’s failed “Facebook integration” talks is Facebook, because Google has a huge user base (including people who use Gmail, Google Checkouts, or Picasa, for example), and Facebook has been butting up against a lot of negative press lately that could increase Facebook users' willingness to switch to Google+ if they have to choose one or the other..

Theory 3: There Can Be Only One Survivor The "One Social Network to Rule Them All" mentality might be right as consumers get smarter about how to deal with social media. Judy Shapiro, a blogger for AdAge and the CEO of EngageSimply, a technology marketing firm, says that both Facebook and Google+ are in a war, and consumers will choose the victor based on privacy or on how well they can turn the social network off. “Google+ is just Google's attempt to be Facebook, and Facebook is doing its share to become Google,” Shapiro says.

In the beginning, Google had search and a way to make money through ads, and Facebook had social data. Google seems to feel that the best way to improve the accuracy of its search results is to integrate social data, something it tried to do back in 2010 when it acquired Aardvark, a company that gave feedback to questions based on the preferences of the asker's identifiable friends and followers. For its part, Facebook has gradually built an onsite platform that allows advertisers to send targeted ads based on users’ personal and preference data. It has also established a partnership with Bing to help generate revenue from all of that social data.

But Shapiro argues that the convergence in what Google and Facebook can do might not merely create a mass exodus of users from one social network to the other; it might ensure their mutual destruction. “The more precisely a network can target us [in terms of ad-sales] the more resistant we become to it,” she says. “If you marry the strength of the search that Google has with behavioral base of social media that Facebook has, that's a one-two punch. But our privacy becomes the collateral damage.” Eventually we might get smart enough to seek alternatives that let us share information with friends and family, and yet avoid sharing it with companies that have an abiding interest in monetizing our data.

Source : PcWorld News   
]]>Tue, 12 Jul 2011 07:48:15 -0800http://www.blogon.info/1/post/2011/07/how-to-bypass-windows-login.htmlIf you're the only one who uses your computer, and you're not worried about it (or your data) falling into someone else's hands, you may not need the protection that the login screen provides. Here's how to turn it off:

1. Open the User Accounts control panel.
2. Delete any unused accounts that are not your primary, personal account. (Click Manage another account, choose the other accounts, and select Delete the account.) You can ignore the Guest account, which is likely turned off.
3. At the main User Accounts page, ensure that your primary account is active. Click Change your password.
4. Enter your old password where required and leave your new password blank.

Reboot your machine, and it will load Windows directly without presenting the login screen. Just remember that you are compromising your system's security by operating it without a password.

Source : PcWorld News   

]]>Tue, 12 Jul 2011 07:44:51 -0800http://www.blogon.info/1/post/2011/07/court-rules-locker-site-is-not-direct-copyright.htmlsuraj.sun writes "A federal judge in Miami has dismissed direct copyright infringement charges against Hotfile, a popular online "locker" service that the major Hollywood studios allege is responsible for massive copyright infringement. But he allowed the case to proceed on charges that Hotfile has induced and profited from the infringing activities of its users. The case, which began in February, represents the latest front in the never-ending arms race between Hollywood studios and users seeking free copies of their movies. Hotfile is a "cyberlocker" site. Users upload files they wish to share with others and are rewarded financially if these files prove popular. The studios allege that the overwhelming majority of the files users upload to Hotfile are copyrighted content being distributed without the consent of copyright holders' like themselves."

Source : Slashdot   
]]>Tue, 12 Jul 2011 07:19:41 -0800http://www.blogon.info/1/post/2011/07/googleplus.htmlGoogle+ appears to be in the midst of a population explosion.

A statistical analysis by Paul Allen, founder of Ancestry.com and chief executive of Facebook app maker FamilyLink.com, concludes that the Google+ population reached 7.3 million on Sunday, July 10, and likely will reach 10 million today.

And if Google keeps the Google+ invitation button active, as it has since Sunday, Allen expects Google+ to reach 20 million users by this weekend, he said in a Google+ post late Monday night.

"The user base is growing so quickly that it is challenging for me to keep up," Allen said.

A population of 10 million or 20 million is huge in absolute terms, especially given that the service is two weeks old today. But it pales to Facebook's 750 million, half of whom log in daily. Allen's statistics, though estimates, do provide evidence that there's demand for another sizable social network--and that Google isn't necessarily forever doomed to fail in trying to launch it.

Facebook and Google have been fierce competitors. Facebook more than any other company showed that new competitors could outdo Google in important online markets. Now, though, Google has shown that Facebook, too, can't take its incumbent power for granted.

Google+ began with a small group of the tech in-crowd, but has been steadily expanding. The invitation button that let people add their friends had been a rarity, but the current explosion is doubtless fueled by the relatively easy availability of new invitations. In addition, it Google appears not to be throttling the sign-up rate, or is at least throttling it less, for those who receive invitations.

Allen isn't the only one impressed with the Google+ growth.

"I predict that Google+ will go from 0 to 100,000,000 users faster than any other service in history," said Bill Gross, founder and CEO of technology incubator Idealab, in a Google+ post yesterday. His reasons:

    The service is great. It is timely. People are engaging with it like crazy. There are rumors that there are already 4.5m people. That might be high. It might be as low as 1m, or even lower, but my guess is that it's more than 1m people already. That already is probably the fastest growing service (0 to 1m) ever. Now it's not completely fair, since when Facebook started, and when Twitter started, etc. those were tiny companies, and Google is huge. However, the product is extremely well executed, and a lot of people are smitten.

    The next year will tell. Will there be bumps in the road? Sure. Will Facebook and Twitter fight back with more innovation? Of course! But I'm saying that Google+ is already good enough, and the team on Google+ is being so responsive in a way that makes me believe they have a real winner here.

To estimate Google+'s population, Allen tracks surnames that appear on the site. Here's how he describes his methodology:

    My model is simple. I start with US Census Bureau data about surname popularity in the U.S., and compare it to the number of Google+ users with each surname. I split the U.S. users from the non-U.S. users. By using a sample of 100-200 surnames, I am able to accurately estimate the total percentage of the U.S. population that has signed up for Google+. Then I use that number and a calculated ratio of U.S. to non-U.S. users to generate my worldwide estimates. My ratio is 1 US user for every 2.12 non-U.S. users. That ratio was calculated on July 4th through a laborious effort, and I haven't updated it since. That is definitely a weakness in my model that I hope to address soon. The ratio will likely change over time.


Source : Cnet News
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